In 1986, Honda launched in the luxury market with the Acura, marketing these cars in the US, Canada and Hong Kong. This is the first Japanese brand to hit the market for luxury goods.
Acura is built on Honda’s reputation for reliability and low cost quality instantly successful, and while it lacks the glamor of expensive European models, there is no doubt that Acura is packed with luxury features and the desired results. In early 1990, Honda introduced the NSX sports car of its Acura line. It remained faithful to the reputation of Honda and matched their competitors while undercutting their prices. In the 1990s, the name Acura difficulties such as Honda tried to define and create an image that it would like to design for this line with renamed models and renamed version of the SUV competitors.
In the 21st century, however, the Acura has buckled down and updated its range of available products that meet various interests of consumers. MDX was released in 2001 and is a response to the Acura luxury SUV, featuring family-friendly amenities. In 2002 RSX sports coupe was introduced to replace the Integra in 2004, the TSX sedan entry level has been added to the fleet Acura.
The current fleet of Acura consists of six models the RL, leading model Acura is 5 medium size passenger luxury sedan, TL is a mid-size sport sedan also featuring space for five passengers and then the TSX, a five-passenger midsize sedan classified as near luxury, Acura also produces RSX and the NSX 4 and 2 passenger sports coupe and car respectively.
If you are looking for the complexity of the sedan on the edge of luxury sports cars or power sport-utility vehicle, Acura has something for everyone. Acura fleet supported by a stellar reputation of quality, reliability and affordability makes the Honda Acura a leader in affordable luxury.
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