Nike Shoes PNG Transparent Images

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Nike, Inc. is an American multinational business that designs, develops, manufactures, and markets footwear, clothes, equipment, accessories, and services across the world. The firm is based in the Portland metropolitan region, near Beaverton, Oregon. With revenue exceeding US$37.4 billion in fiscal year 2020, it is the world’s largest seller of athletic shoes and clothing as well as a significant manufacturer of sports equipment (ending May 31, 2020). It employs 76,700 employees worldwide as of 2020. The brand alone was worth more than $32 billion in 2020, making it the most valuable brand in the sports industry. The Nike brand was previously valued at $29.6 billion in 2017. Nike was rated 89th on the Fortune 500 list of the top firms in the United States by total revenue in 2018.

Bill Bowerman and Phil Knight launched the corporation as “Blue Ribbon Sports” on January 25, 1964, and it became Nike, Inc. on May 30, 1971. Nike, the Greek goddess of triumph, is the company’s moniker. Nike sells its goods under the Nike, Nike Golf, Nike Pro, Nike+, Air Jordan, Nike Blazers, Air Force 1, Nike Dunk, Air Max, Foamposite, Nike Skateboarding, Nike CR7, and Jordan Brand and Converse brands, among others. Nike formerly owned Cole Haan, Umbro, and Hurley International, and owned Bauer Hockey from 1995 until 2008. In addition to manufacturing athletic apparel and equipment, Niketown is a chain of retail outlets. Nike supports a number of high-profile athletes and sports teams throughout the world, and its trademarks “Just Do It” and the Swoosh emblem are well-known.

On January 25, 1964, University of Oregon track athlete Phil Knight and his coach, Bill Bowerman, launched Nike, which was previously known as Blue Ribbon Sports (BRS). Knight’s firm began as a distributor for Japanese shoemaker Onitsuka Tiger in Eugene, Oregon, with the majority of sales made during track meetings from Knight’s car.


According to Otis Davis, an Olympic gold medallist at the 1960 Summer Olympics and a University of Oregon student athlete coached by Bowerman, his coach constructed the first pair of Nike shoes for him, refuting a claim that they were made for Phil Knight. Davis claims that “I informed Tom Brokaw that I was the first to arrive. I don’t give a damn what the billionaires have to say. My first pair of shoes were manufactured by Bill Bowerman. People are skeptical of my claims. In fact, I didn’t enjoy how they made my feet feel. They were very tight and there was no support. But I watched Bowerman make them out of a waffle iron, and I knew they were my “..

BRS made $8,000 in its first year of operation by selling 1,300 pairs of Japanese running shoes. Sales had hit $20,000 by 1965. In 1966, BRS opened its first retail store at 3107 Pico Boulevard in Santa Monica, California. BRS extended its retail and distribution operations on the East Coast in Wellesley, Massachusetts, in 1967, due to increased sales.

The partnership between BRS and Onitsuka Tiger came to an end in 1971. BRS was getting ready to launch its own footwear line, which would be renamed as Nike and include a new Swoosh designed by Carolyn Davidson. Nike originally used the Swoosh on June 18, 1971, and the trademark was registered with the United States Patent and Trademark Office on January 22, 1974.

John Brown and Partners, located in Seattle, was appointed as the company’s first advertising agency in 1976. The firm developed the first “brand commercial” for Nike the next year, titled “There is no finish line,” in which no Nike product was seen. Nike achieved a 50% market share in the United States’ sports shoe industry by 1980, and the firm went public in December of that year.

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