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“Swag” is an Internet slang term which is often found in the comments, forums and image macro is used as a synonym for “swagger” type style or presence that exudes confidence and is sometimes interpreted as arrogance.

A slang term used to describe free stuff and giveaways offered by vendors at trade shows to encourage participants to visit their booth. Swag is usually the company-branded products and is distributed as a form of advertising. Swag can also be obtained through the blogs and websites that the company wants to promote its brand and products.

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