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Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. The main channels of digital marketing courses.

Websites

Online presence is very, very important for any business for the current generation in the current marketing situation because without the website or online information about your business, that cannot be taken away. For websites that contain all the details about your business and give more information to your customers or consumers and make them better aware of your business and its functions. So without the online presence, it is difficult to reach more people and to promote the products and the brand.

Content Marketing

Why is content very important in digital marketing or online marketing? As content is the king of all other chapters of digital marketing or online marketing because when the consumer visits a store directly to buy or learn about one of the products in the stores, the shopkeeper will explain to them in detail the product features and benefits.

But when it comes to the online platform, the content itself will act / function as a sales manager or trader, so here the content will be your representative on behalf of your business. So the content will attract more customers, visitors, or businesses to your website. When you write unique content on your web page, the content starts talking about your products and your business.

SEO / Search Engine Optimization

It is one of the processes that allow you to list and run your websites online or search engines like (Google, Bing, Yahoo, Ask.com, AOL, Baidu, DuckDuckGo, etc.) without paying anything to them. But the very important thing is that it is not so easy to rank the SERP / Search Engine results page as several websites have already been listed under these search engine platforms, which has to work hard to rank better in the search engine results page. This process is called search engine optimization.

Google Ads

Google ads are one of the best tools to promote products, services, or brands anywhere and anywhere in the world. The Google AdWords tool consists of several options in this software. Google Ads will provide instant results for all campaigns.

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