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The Las Vegas Sign, also known as the Welcome To Fabulous Las Vegas Sign, is an iconic landmark and a symbol of the entertainment capital of the world. Located at the southern end of the Las Vegas Boulevard, the sign attracts millions of visitors each year and holds a special place in the hearts of locals and tourists alike. The sign is a must-visit destination for anyone visiting Las Vegas and has become a popular spot for taking photos as a memento of their trip.

History of the Sign

The Las Vegas Sign was designed by Betty Willis, a local graphic designer, in 1959. The sign was commissioned by Ted Rogich, a local businessman who wanted a sign that could attract visitors to his nearby Silver Slipper casino. The original sign was 25 feet tall and featured the words “Welcome to Fabulous Las Vegas Nevada” in capital letters, surrounded by stars and a neon arrow pointing towards the casino.

Over the years, the sign has undergone several changes and renovations. In 1961, the sign was moved to its current location on the median strip at the southern end of the Las Vegas Boulevard. In 2008, the sign was listed on the National Register of Historic Places, recognizing its importance as a cultural and historical landmark.

The Design and Symbolism

The design of the Las Vegas Sign is simple yet timeless. The iconic shape and lettering have become synonymous with the city and are instantly recognizable around the world. The sign features a classic mid-20th century design, with bold, blocky lettering and rounded corners that give it a retro feel.

The sign’s color scheme is also significant. The red and yellow colors are meant to evoke the modern-day glamour and excitement of Las Vegas, with its bright lights and bustling energy. The stars and the neon arrow pointing towards the city represent the city’s inviting and welcoming spirit.

The Sign’s Legacy

Over the years, the Las Vegas Sign has become more than just a landmark. It has become a symbol of the city’s famous hospitality and entertainment industry. The sign has been featured in countless movies, TV shows, and advertisements, earning its place as a pop culture icon.

The sign has also become a symbol of hope for many. During the COVID-19 pandemic, the sign was lit up with the words “Stay Home for Nevada” to encourage residents to stay indoors and slow the spread of the virus. The sign has also been used to commemorate important events such as the city’s centennial celebration.

Visiting the Las Vegas Sign

The Las Vegas Sign is open 24 hours a day, seven days a week and is free to visit. The area around the sign is often crowded with tourists taking photos, so it’s best to arrive early in the morning or late at night to avoid the crowds.

Visitors can park nearby and walk up to the sign for a photo opportunity. There are also several kiosks selling Las Vegas souvenirs and memorabilia nearby. Visitors are advised to be cautious when crossing the street as there is heavy traffic in the area.

In Conclusion

The Las Vegas Sign is more than just a landmark. It’s a symbol of the city’s spirit and an iconic representation of its entertainment industry. The sign has become a beacon of hope, a cultural touchstone, and a must-visit destination for anyone visiting Las Vegas. Whether you’re a local or a tourist, the Las Vegas Sign is a sight to behold and a testament to the city’s enduring legacy.

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